oktalite
Check-out area with a view into the sales room, accentuated with Much Moon suspended luminaires.

Edeka Schmidt

Bonndorf, Germany

Fresh food counter for baked goods, illuminated with the Canilo spotlight, with a view towards the catering area.
Generously dimensioned fruit and vegetable area, illuminated with the Canilo spotlight.
Assortment aisle, illuminated with the double spotlight Grado Twin.
Wine department, illuminated with the Canilo spotlight.
View into the large catering area, illuminated with the Canilo spotlight.
View from above onto the supermarket and the rural surroundings.
Check-out area with a view into the sales room, accentuated with Much Moon suspended luminaires.
Fresh food counter for baked goods, illuminated with the Canilo spotlight, with a view towards the catering area.
Generously dimensioned fruit and vegetable area, illuminated with the Canilo spotlight.
Assortment aisle, illuminated with the double spotlight Grado Twin.
Wine department, illuminated with the Canilo spotlight.
View into the large catering area, illuminated with the Canilo spotlight.
View from above onto the supermarket and the rural surroundings.

E

Maximum lighting quality in all areas

This lighting concept is exclusive:  The assortment aisles gain with GRADO TWIN in a new arrangement above the shelves.  The product variety on the fish counters is presented in a particularly appetising manner thanks to customised lighting colours controllable via LIVELINK. And in the check-out area, MUCH MOON as a pulsating luminaire sky causes a stir - it can be handled easily and autonomously with LEDIQ BLE.  

Bonndorf, Germany

Location

2020

Opening

2600 m²

Area

Generously dimensioned fruit and vegetable area, illuminated with the Canilo spotlight.

Edeka Schmidt’s business card: The generously dimensioned fruit and vegetable area conveys abundance and freshness. The feeling is supported by the accentuated lighting with CANILO.  The noble track-mounted spotlights in black are genuine power packages. They have been fitted with the BRILLIANT FOOD light colour. Thanks to the authentic colour rendition at 2700 kelvins and CRI 95, the customer experiences the range from apples to yams with maximum sensuousness.   

Assortment aisle, candy, illuminated with Grado Twin double spotlight.
Assortment aisle, illuminated with Grado Twin double spotlight. Twin.

Insights into the assortment aisles. The ceiling height of 4.50 m posed a challenge. The solution for the best possible illumination was the unusual arrangement of the GRADO TWIN spotlights. Not centrally above the aisle, but directly over the shelving. The flexible double spotlights are, in addition, orientated in such a way that the light falls diagonally onto the goods in an optimum manner. With light colour EFFICIENT WHITE, the assortment is provided with extremely clear illumination with an appealing colour brilliance and depth of field as well as an outstanding red-white contrast. 

Assortment aisle, cosmetics, illuminated with Grado Twin double spotlight.
Fresh food counter for fish, illuminated with Agira Plus recessed luminaire and Limba suspended luminaire.
Fresh food counter for fish, illuminated with Agira Plus recessed luminaire.

Like an exemplary colour theory of retail lighting: The fresh food counters of the Bonndorf supermarket are eye-catchers with their special light colours. The intense red in the case of meat and sausage products is obtained through a mixture of the two special light colours BRILLIANT COLOUR and MEAT. At the other counters, too, the colour mix makes the experience. The freshly caught look in the case of fish and an appetite for the cheese paradise are even enhanced by the dynamic lighting control via LIVELINK - and all that with lighting that has been shown to be gentle on the goods.  A further boost to the atmosphere is given by the suspended luminaire LIMBA in a rusty look.  

Fresh food counter for meat and sausage products, illuminated with Agira Plus recessed luminaire and Limba suspended luminaire.
Detailed view of the installation with suspended Much Moon luminaires over the checkout area.

You have never seen a food check-out area like this one. The MUCH MOON installation consisting of 92 luminaires sets an eye-catching final chord to conclude shopping! And not only that. With the smart and wireless control solution LEDIQ BLE, the luminaires can be individually selected and changed as regards colour and intensity. At Edeka Schmidt, through the lighting scenario in the endless loop a pulsating play of light arises that in its liveliness makes the atmosphere of this supermarket unique.   

Check-out area, accentuated with installation consisting of 92 suspended Much Moon luminaires.
Play
Managing Director Martin Schmidt in the check-out area of the Edeka supermarket.

3 questions to ... Martin Schmidt, Managing Director

You opened your supermarket in the middle of the Corona crisis - your balance?

Despite this challenge we are very satisfied with the turnover but also with the average receipt. A high average receipt always confirms to us that the customer stays longer in the supermarket and is satisfied. Our customers tell us that they feel really good here and like to come here to shop.

The illumination of the fresh food counters - what was particularly important for you here?

For us it was an important aspect of the lighting design that the goods remain fresh longer, that we thus have fewer markdowns and the greying has markedly decreased.

Lighting installation MUCH MOON for the checkout area - how did the decision come about?

We wanted to have something quite special for the check-out area, something that is in keeping with our supermarket and the atmosphere. We searched for a long time. And then, at the EuroShop 2020, we discovered the MUCHMOON on the Oktalite stand - and then also decided in favour of it.  It fits in very well and we are really happy about it.    


Products used

AGIRA PLUS

As a high-performance recessed directional LED spotlight, AGIRA PLUS rounds off the AGIRA product family – in that way concepts with different ceiling heights and area sizes can be easily implemented with one luminaire type. The spotlights can be turned through 355° and tilted in two directions through 30° in each case – which is ideal for targeted and flexible illumination of goods. AGIRA PLUS combines the advantages of a gimbal-mounted luminaire with those of a classic recessed spotlight. Optionally fitted with the ACTIVE LED module. This makes the precise adjustment of the light possible as regards intensity and colour temperature.

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LIMBA

LIMBA – Suspended luminaire for professional accentuated lighting in vintage design. The lampshade made of aluminium is as standard coloured on the outside and white on the inside and a textile cable undescores the high-quality appearance. In that way LIMBA becomes a decorative eyecatcher. Individual colour combinations are possible on request.

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CANILO

CANILO is characterised by classic, elegant design and provides a special element for supporting the customer’s CI: the lateral bracket can be adapted colour-wise to customise it. The set-back reflector with integrated anti-glare ring provides a high degree of visual comfort. At the same time the surface-mounted spotlight stands for high performance and efficiency.

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GRADO TWIN

New possibilities for the lighting of assortment aisles: GRADO TWIN ensures, with its two luminaire heads tiltable to both sides through 110°, optimum illumination of goods in the assortment aisle as well as over the entire height of a shelf. Both luminaire heads are equipped with a glare-suppressed rectangular reflector - this means a marked increase in visual comfort by means of balanced light distribution on the goods.

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LIVELINK

Optimum, individually adapted light with minimum effort – now achieved thanks to the intuitive and reliable control of all light points. The simply installed, intelligent LiveLink light management system developed by TRILUX together with the sensor manufacturer STEINEL enables the highly simple planning and operation of even complex lighting system controls. With LiveLink, TRILUX offers simple and intelligent access to the world of light control.

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More references

Contact

Address

Oktalite Lichttechnik GmbH
Mathias-Brüggen-Straße 73
50829 Cologne
Germany

Hotline

+49 221 59767-0

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„Special Mention“ in the categories „Excellent Brands - Corporate Brand of the Year“ and Excellent Brands - Building & Elements“